What is Nvidia Inception?
NVIDIA Inception is a free program designed to help startups evolve faster through cutting-edge technology, opportunities to connect with venture capitalists, and access to the latest technical resources from NVIDIA.
Is my company eligible?
Your company or organization must employ at least one developer, maintain a working website, be officially incorporated, and be less than 10 years old.
| Eligible | Ineligible |
| Tech Startups (AI and Deep Learning) Data Science HPC Networking Graphics AR/VR Gaming |
Consulting and outsourced development firms Companies associated with cryptocurrency Cloud service providers Resellers and distributors Public companies |
How to get GPU discounts?
Through Nvidia Inception Program, you will be able to purchase Nvidia GPU from us at a discount. Below are the steps.
- Signup Nvidia Inception Program through Nvidia website (Click Here)
- Contact us once you got approved into the program
- Rebates will be applied to your GPU purchases
| Eligible GPU Models |
|
Nvidia A30* |
|
Nvidia A40 |
|
Nvidia GH200 Grace Hopper Superchip 480GB+96GB1,* |
|
Nvidia H200 NVL 141GB* |
|
Nvidia H200 NVL HGX x4* |
|
Nvidia H200 NVL HGX x8* |
|
Nvidia H800 80GB PCIe* |
|
H800 80GB HGX x4* |
|
H800 80GB HGX x8* |
|
L4* |
|
L40* |
|
L40S* |
|
A800 40GB Active1, * |
|
RTX 5000 Ada Generation |
|
RTX 6000 Ada Generation* |
|
RTX Pro 6000 Blackwell Max-Q |
|
RTX Pro 6000 Blackwell Workstation Edition |
|
RTX Pro 6000 Blackwell Server Edition |
|
RTX Pro 5000 Blackwell |
|
Visualization: 64 max per product, per customer, per lifetime 1Rebate not available to OEM Indirect purchasing partners Compute: 64 GPU maximum per product, per customer, per department, per lifetime. Combination of PCIe and HGX GPUs are counted toward maximum 64 GPU eligibility product. 1GH200 – not available through Disti, purchase only through OEM/ODM. |
Through Nvidia Inception Program, you will be able to purchase Nvidia GPU from us at a discount. Below are the steps.
- Signup Nvidia Inception Program through Nvidia website (Click Here)
- Contact us once you got approved into the program
- Rebates will be applied to your GPU purchases
| Eligible GPU Models |
| C2 Grace CPU Superchip 480GB and 960GB |
| Nvidia GH200 Grace Hopper Superchip 480GB+144GB1,* |
| H200 NVL* |
| H200 HGX x4* |
| H200 HGX x8* |
| L4 |
| L40S |
| NVIDIA RTX PRO 6000 Blackwell Server Edition |
| HGX-8 B200 |
| HGX B300 NVL8 |
| RTX 5000 Ada |
| RTX 6000 Ada |
| RTX PRO 5000 Blackwell |
| RTX PRO 6000 Blackwell Workstation Edition |
| RTX PRO 6000 Blackwell Max-Q Workstation Edition |
| RTX PRO 5000 Blackwell 72GB Blackwell Workstation Edition |
|
Visualization: 64 max per product, per customer, per lifetime 1Rebate not available to OEM Indirect purchasing partners Compute: 64 GPU maximum per product, per customer, per department, per lifetime. Combination of PCIe and HGX GPUs are counted toward maximum 64 GPU eligibility product. 1GH200 – not available through Disti, purchase only through OEM/ODM. |
Contact our Corporate Representative for more details
Application
+ How much does NVIDIA Inception membership cost?
Inception is free. The program doesn’t have application fees, membership fees, or equity requirements. To remain eligible for benefits, members need to provide details about their solution and update their profile every six months.
+ Can my startup join NVIDIA Inception if it isn't using NVIDIA GPUs or SDKs yet?
Yes. Inception can also help you understand which NVIDIA solutions are best for your workload. Members receive free credits for self-paced courses and special pricing for instructor-led workshops through the NVIDIA Deep Learning Institute, where they can get the latest technical training and hands-on experience in AI, data science, accelerated computing, and more from NVIDIA.
+ What are the criteria for NVIDIA Inception membership?
Members must employ at least one developer, maintain a working website, be officially incorporated, and be less than 10 years old.
The following types of organizations do not qualify for NVIDIA Inception membership:
> Consulting and outsourced development firms
> Companies associated with cryptocurrency
> Cloud service providers
> Resellers and distributors
> Public companies
+ Why am I required to provide information about my funding status in the program application?
Funding status is an important indicator of startup maturity. The Inception team also uses this information to determine which members might be appropriate for VC introductions.
+ What if my startup doesn't currently generate annual recurring revenue (ARR)?
Generating revenue is not a requirement for NVIDIA Inception membership. The program is designed to support startups of all stages.
+ My startup is not incorporated yet. Can I still apply to the Inception Program?
No. Your company needs to be incorporated, and you'll need to provide the incorporation date in the application form.
+ Why do I need to include a company pitch deck in my application?
A pitch deck helps us understand your company’s mission, solutions, and unique value in the market. We rely on that information to determine the best ways to support your business, including personalized recommendations, workload-specific resources, and opportunities that align with your go-to-market needs.
+ How can I contact the Inception program team with other questions?
Please contact us at [email protected]. If you’re located in China, please contact us at [email protected].
Benefits
+ What support do you offer early-stage startups?
Early-stage startups enrolled in NVIDIA Inception benefit from free NVIDIA Deep Learning Institute (DLI) training credits, SDK access, preferred pricing on select hardware and software, and free cloud credits.
+ What GPU discounts are available to NVIDIA Inception members?
Members benefit from preferred pricing on a subset of our enterprise-grade GPUs. NVIDIA doesn't sell directly to Inception members, and we don't maintain pricing control over our suppliers. The preferred pricing will function as a rebate that will be deducted from the standard price that any supplier provides.
+ Do NVIDIA Inception members receive special access to GPUs that aren't currently available on the market?
No. NVIDIA can provide contact information for GPU suppliers that may have cards, but we cannot guarantee access to specific products.
+ Is preferred pricing available for all NVIDIA hardware and software products?
Members can request preferred pricing on a subset of our enterprise-grade GPUs. NVIDIA doesn't sell directly to Inception program members, and we don't maintain pricing control over our suppliers. The preferred pricing will function as a rebate that will be deducted from the standard price that any supplier provides.
Member
+ Can I log in to the Inception Portal from the Inception program webpage?
Yes. The “Member Sign-in” button is at the top, right-hand corner of this page. You can also click here to visit the sign-in page.
+ How does my team access the Inception Portal?
You can give members of your team access by adding members and modifying access rights within the Inception Portal.
+ How do I update or change my company’s primary contact for the Inception Portal?
You can manage contacts and portal users from the Inception Portal. If you don’t have portal access, please contact someone in your organization who is already authorized as a portal user. They can either authorize you as a portal user, or make the contact updates on your behalf.
How do I access Preferred Pricing via the NVIDIA Inception Portal?
Overview
This guide provides step-by-step instructions for NVIDIA Inception members to access and request the Preferred Pricing benefit through the Inception portal.
Prerequisites
• Active NVIDIA Inception membership
• Valid login credentials for the Inception portal
Step-by-Step Instructions
Step 1: Login to the Inception Portal
Navigate to the NVIDIA Inception Portal at https://www.nvidia.com/en-us/startups/ and sign in using your member credentials.
Step 2: Navigate to the Benefits Section
Once logged in, locate and click on the Benefits section from the main dashboard.
Step 3: Explore the Benefits Catalog
Click the Explore Benefits button to be redirected to the full Benefits Catalog.
Note: You may be prompted to:
• Login again with the same credentials as the Inception portal
• Confirm your company information
• Add a product to your company profile
Complete any required prompts before proceeding.
Step 4: Request the Preferred Pricing Benefit
1. In the Benefits Catalog, locate the Preferred Pricing benefit
2. Click the Request Benefit button to submit your request
3. When prompted, add your preferred solution provider (reseller) who will deliver the benefit
4. Wait for confirmation of your request submission
Step 5: Provide Reseller Information After Approval
Once your request is confirmed by NVIDIA Inception:
1. You will receive an email confirmation
2. Provide this email confirmation to your preferred reseller
3. The reseller will use this confirmation to process your Preferred Pricing benefit
Important Notes
• Ensure your company information and product details are complete and up-to-date before requesting benefits
• Use the same credentials throughout the process to avoid authentication issues
• Have your preferred solution provider (reseller) information ready when submitting the benefit request
• Keep the email confirmation safe - you'll need it to activate the benefit with your reseller
• If you encounter any issues, contact NVIDIA Inception support through the portal
Quick Reference
| Action | Location |
|---|---|
| Portal Login | https://www.nvidia.com/en-us/startups/ |
| Benefits Section | Main dashboard after login |
| Catalog Access | Click "Explore Benefits" |
| Request Benefit | Select "Preferred Pricing" > "Request Benefit" |
| Add Solution Provider | During benefit request process |
| Email Confirmation | Sent after request approval |
Support
For assistance with the Inception portal or benefits requests, please contact NVIDIA Inception support through the member portal or visit the Help section.
+ Why haven’t I received any communications from the Inception program?
Please confirm that emails from Inception aren’t going to your spam folder. If the issue is still unresolved, please contact us at [email protected]. If you’re located in China, please contact us at [email protected].
+ How can I get the most value out of Inception?
To maximize the value of your membership:
> Add product details to your profile in the Inception Portal.
> Update your product and company details every six months to remain eligible for benefits and other program features.
> Sign up for a “New Member Welcome and Orientation” session to connect with our team and learn more about how Inception can help you.
> In your first weeks as a member, keep an eye out for our email series designed to help you navigate Inception and discover valuable resources from NVIDIA.
> Explore the Inception Portal to learn about member benefits, marketing assets, and developer resources.
> Give your team access to the portal from the “Manage Users” section of the portal.
+ How can I contact the Inception program team with other questions?
Please contact us at [email protected]. If you’re located in China, please contact us at [email protected].


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