About Us

About Us

Our Story

Founded in 1986, Central Computers has been in the tech industry for almost 35 years. In that time, we have grown from our start as a mail-order operation run out of a two-bedroom apartment to being a chain with five retail stores serving consumers and corporations all around the Bay Area. Over the decades, we have been part of the evolution of computing and technology and have kept growing while competitors shut down. We feel privileged to develop deep relationships in serving our customers: from gamers to artists to engineers, and small businesses to enterprises like Intel, Nvidia, Samsung, and the City and County of San Francisco.

Wide Selection, Low Prices, Great Customer Service

  • Widest Selection: Nobody else in the Bay Area offers the selection we stock in our stores. Every component, part, accessory, and device that a composed of or connects with. We stock multiple choices for each price bracket, performance tier, and manufacturer. Our shelves are packed with a sweeping selection of products from the leading brand names in technology: Intel, AMD, ASUS, Nvidia, Cisco, Ubiquiti, Samsung, Western Digital, Seagate, Logitech, Microsoft, HP, and many more.
  • Low Prices: we are dedicated to providing value to our customers. To save money while shopping locally. If you spec out a computer build and compare our price for the whole system with what you would pay to Amazon or other online sellers, you’ll find that we beat them on price…and also, of course, with our service and support.
  • Great Customer Service: we build long-term relationships with our customers, and earn their loyalty through our honest and expert advice, and personal touch. We are a family operation with a family atmosphere, and we treat our customers like family. Our aim is not to sell to you, but to consult with you to understand your needs and goals. We help you find the solutions that are right for you, to solve your problems and enable you to perform at your best. We have customers who have relied on us for decades, and they know they can depend on us for decades to come.
  • We Custom-Build Dream Systems

  • We specialize in custom-built dream systems for the most demanding gamers, graphics professionals, and engineers. Any system you can dream of, we will build.
  • We collaborate with you on what you want to achieve with your system, and what you want to spend. We will build you the exact system you dream of, with the specific parts you want to use, tailor the look to your tastes, and configure it to your exact specifications.
  • We Offer Expert Technical Services

  • Each of our stores has a full-service technical service and repair department. Troubleshooting, repair, upgrades, add-ons, and rebuilds. We do it all.
  • Our team of IT service pros provide SMB and Enterprise IT services: network and IT support and management, datacenter deployment and setup, new technology implementation, and managed services.
  • Honesty is a sacred commitment to us. We will never prescribe a service or solution you do not need. We will never upsell you. We will always give you our honest, expert opinion with your priorities in mind.
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